Matched betting is a great way to make money on the side. You can make hundreds or even thousands of pounds each year by taking advantage of the free bet offers. However, doing it alone can seem daunting and time-consuming. That’s where a matched betting site comes in.

If you want to quick run down of the best matched betting sites of 2023, here’s my lineup:

Lasso Brag

A match betting site is a specialist service to help you find the best betting offers, calculate your bets and track your progress. This takes much of the hard work out of matched betting, making it much more enjoyable (and profitable!).

In this blog post, I’ll rank and review the best sites for matched betting (including your free options) to help you choose the best one that suits your needs. I’ll also highlight some free options for you to get started.

best matched betting sites

So whether you’re looking for the best paid service or just want to dip your toe in the water with a free option, you’ll find what you’re looking for here.

I recommend signing up to one of the paid sites if you’re serious about making money from matched betting. Why? We’ll discuss this in detail in a bit.

So, without further ado, let’s get started and help you find the best matched betting site for you.

Disclaimer: Comparism is reader-supported; this post contains affiliate links. We may earn a commission if you click on a link and make a purchase at absolutely no additional cost, and it helps support this site. For more information, you can read my affiliate disclosure. The information provided in this article is for information and entertainment purposes only. I’m not a financial advisor; this is not financial/investment advice. There is no guarantee of specific results. The amount of money you make depends on your time and effort.

Best Matched Betting Sites of 2023 (Summary)

If you’re in a hurry, here’s a quick overview of my top picks for the best sites for matched betting:

Website Our RatingSign Up Offer & Link
Outplayed5/5Outplayed Free Trial
OddsMonkey5/5OddsMonkey Free Trial
Profit Squirrel4/5Profit Squirrel Free Trial
Profit Maximiser4/5Profit Maximiser £1 Trial

What is Matched Betting?

Matched betting, or double betting is a technique that allows you to profit from the bookmakers’ promotions. It’s a legal way to make money from betting, and it’s relatively easy to do once you know how.

By placing bets on both sides of an offer, you can guarantee a profit regardless of the outcome; it’s mathematically risk-free. Unless you make a mistake, the chances of losing money are negligible. In a nutshell, here’s how it works:

  • Find a promotion offered by a bookmaker and place a ‘back’ bet with them to meet the terms of the offer.
  • Place a second bet (‘lay bet’) with a betting exchange against the outcome, taking a small loss called the qualifying loss (QL).
  • The bookmaker’s free bet offer is triggered, and you use it to stake a second ‘back’ bet.
  • You again place a second ‘lay’ bet with the betting exchange, this time making a profit and keeping 80-90% of the free bet value.

The process is repeated to take advantage of as many bet offers as possible.

What is a Matched Betting Site?

A matched betting website is a service that provides easy-to-use tools, calculators and resources to help you make the most of your matched betting opportunities. They make it easy to find the best offers, calculate your qualifying loss and potential profit, and keep track of your bets.

Without the matched betting software provided by these sites, you’ll be manually hunting the best odds to minimise your qualifying loss and maximise your profits. You’ll also be stuck trying to work out the math, which can be time-consuming and frustrating. These websites also provide tracking tools like a profit tracker to monitor your profits and keep up with your progress.

Best Matched Betting Sites of 2023 (Ranked & Reviewed)

1. (formerly Profit Accumulator)

outplayed matched betting website

Outplayed (ex-Profit Accumulator) is the UK’s leading matched betting website and offers a wide range of tools and features that make it easy to find and take advantage of lucrative betting opportunities.

They offer a wide range of markets and events and a helpful forum where users can share tips and advice. There are many different matched betting sites, but Outplayed (was called Profit Accumulator until Nov 2022) is widely regarded as one of the best.

If you’re looking for an excellent match betting service, I recommend Outplayed.

It offers a complete package with everything you need for an easy matched betting journey!

On TrustPilot, has an ‘Excellent’ rating (4.9 out of 5) and is the highest-rated matched betting website with 2000+ reviews.

Key features

  • Biggest matched betting site in the UK (started in 2014)
  • Rated 4.9/5.0 on Trustpilot based on 1988 reviews
  • Over 150,000 paying customers
  • Comprehensive guides on how to get started with matched betting
  • Step-by-step instructions for sign-up and reload offers
  • Support via live chat, phone and email 7 days a week
  • Calculators that work out how much profit you can make from each offer
  • ‘Profit tracker’ to help you keep track of profits

Outplayed’s OddsMatcher tool lets you quickly find bets that offer the best value, while their offer calendar ensures you never miss an opportunity. They also have an extensive video tutorial library covering everything from matched betting basics to more advanced strategies.

Perhaps most importantly, Outplayed has an excellent reputation for customer service, available all week via chat, phone and email. They provide you with offers every day via the Facebook group. I also look forward to the best offers for the weekend.

Outplayed offers a free trial (no payment details required), so you can test their service before committing to a premium paid membership.

Outplayed Pricing

  • Free Trial: Access to two offers worth £40
  • 7-day trial for just £1: Full access to all offers and tools
  • Platinum Access: £29/month (or £250/year)
profit accumulator pricing plans Pricing Plans

I recommend you get started for free using the trial offer and then upgrade to any plan you want based on what kind of offers you want to take up as a beginner.

If you’ll be only doing sportsbook offers, the Platinum plan is sufficient for you to get started. As you get more comfortable with how matched betting works, you can upgrade to a Diamond plan that includes Casino offers.

To find more information about Outplayed, head over to my detailed Outplayed (Profit Accumulator) review.

Top Pick
Start matched betting easily with Outplayed today. With over 150,000 paying customers, Outplayed is the UK's largest matched betting community. Sign up for a free trial today and they'll help you make up to £40 in profit.
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2. OddsMonkey

OddsMonkey Matched Betting Website

OddsMonkey is next on my list of the best sites for matched betting. If you’re looking for a reliable and well-rounded matched betting site, OddsMonkey is a great option.

With a 4.8/5 rating on Trustpilot, OddsMonkey is one of the most popular matched betting services in the UK. OddsMonkey’s industry-leading oddsmatcher software makes it easy to find profitable matched bets, and the extensive training resources ensure that you can make the most of your bets.

OddsMonkey offers many features, including odds matching, calculators, bet tracking, and profit tracking. They also provide regular updates and offers extensive support for customers.

In addition, OddsMonkey also offers a free trial, so you can try out their services before you commit to anything.

Key features

  • A comprehensive list of offers with step-by-step guides
  • Oddsmatcher software to find the best bets
  • Calculators to help you place your bets
  • Forum and Facebook groups to discuss strategies and offers with fellow matched bettors
  • Free taster trial
  • Customisable alerts
  • Rated 4.8/5 (Excellent) based on reviews by 531 customers
  • 30-day money-back guarantee

Overall, OddsMonkey is an excellent choice for anyone who wants to get started with matched betting. So whether you’re a seasoned pro or a complete novice, OddsMonkey is a great place to start your matched betting journey.

Both Outplayed (free trial here) and Oddsmonkey (free trial here) offer pretty much the same features. The main difference is the price – Oddsmonkey is a bit less expensive than Outplayed at £24.99 per month (or £180 when paid annually).

They are both excellent services with a lot to offer, which ultimately comes down to personal preference. You can’t go wrong with either from a toolset and offers perspective. If you talk about the match betting community, Outplayed has an edge over OddsMonkey.

If you are keen, I suggest trying both to see which one you prefer.

Looking for my recommendation for one? Sign up for Outplayed. That’s the one I use and recommend to beginners.

OddsMonkey Pricing

  • Free Trial (Earn Up to £63 with 3 free sign-up offers)
  • Price: £24.99/month or £180 paid annually (about £120 savings)
Free Trial

Signup for free, and start profiting from bookmaker sign-up offers with step-by-step matched betting instructions.

Earn up to £63 now with free introduction offers.

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3. Profit Squirrel

ProfitSquirrel Matched Betting Site

Profit Squirrel, launched in 2019, is a fairly new kid on the block, but they’re quickly making a name in the lineup of matched betting services with a 4.9/5 (Excellent) rating on Trustpilot.

One offering where Profit Squirrel stands out on this list of best match betting sites is access to a personal matched betting expert as part of their Lifetime VIP service (one-time payment of £250). They also have a monthly plan for the newly dropped price of £12.99 every month, making it the cheapest matched betting site offering premium services.

Using the VIP service, you get a dedicated 1-1 expert on WhatsApp who does all the leg work for you. They help you with how to do offers you typically wouldn’t know how to do, a.k.a. 2-ups, lock-in method and extra-place offers. Never heard of these? You can leave it to your VIP dedicated expert. That’s the best part!

What you get from your assigned expert is clear instructions as a WhatsApp message for what events to bet on and how to bet. When you have some time, all you need is to message your expert to send you offers to do today. You keep access to all your bookmaker and exchange accounts.

Profit Squirrel is one of the only services that offer this kind of service (that too for a one-off fee). That means no monthly fees or recurring subscriptions, ever. It’s a game-changer if you want to make easy money from home without putting in the extra time to learn how to do more advanced offers.

Profit Squirrel also offers a free trial (no credit card required), so you can try their service before committing to anything. And decide later if you want to upgrade to the VIP or monthly plan.

Key features

  • step-by-step instructions for all sign up and reload offers
  • VIP plan with a one-off fee and dedicated expert for life
  • 30-day money-back guarantee


Below are the available ProfitSquirrel plans:

  • Free trial: access to one bookmaker offer (£20 in value)
  • Premium Access (monthly): £12.99 (access to 50+ offers and tutorials)
  • Lifetime VIP Premium Access (one-time): £250 (access to above + personal expert)
profit squirrel pricing
Profit Squirrel Plans (Compared)
Profit Squirrel

Profit Squirrel provides a step-by-step system with video tutorials to make your journey easy as a matched bettor. It is rated 4.8/5.0 on Trustpilot

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4. Profit Maximiser

Profit Maximiser is another reliable and popular matched betting service in the UK, mainly for casino matched betting offers.

It’s similar to Outplayed’s offering with a few key differences:

  • The Oddsmatcher software that comes with Profit Maximiser is not as user-friendly or intuitive as Outplayed’s.
  • The number of bookmakers and offers available is slightly less than what’s on offer with Outplayed.
  • For casino offers (specifically high-risk ones), Profit Maximiser is a better option.

Profit Maximiser offers many helpful features, including detailed video tutorials, a forum for sharing tips and advice, and a money-back guarantee. However, the site is better suited if you are interested in Casino offers over sports betting. And, I must mention the site user experience is not as polished as other options on this list.

Key features

  • Sign up and reload offers for sports, horse racing and casinos
  • Best for Casino Offers
  • 30-day money-back guarantee


  • 14-day trial for £1
  • Annual Plan: £116.40 per year (£97+VAT)
£1 trial for 14 days
Profit Maximiser
14 days for £1 (Full Access)
Start My Trial Now →
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Best Free Matched Betting Sites

Although I don’t recommend free matched betting sites for many reasons, they could be a reliable alternative if you cannot afford the initial investment in the paid subscriptions of the services I recommended.

But, you must know that these free alternatives also, after a point, recommend signing up for one of the paid options I have mentioned on this list.

Still, just so you have all your options in one place, here are the free legit ones that I found effective.

Remember that you won’t have access to the same tools and resources as you would with a paid subscription, so you’ll need to be more disciplined and organised with your matched betting if you go down this route.

1. Team Profit

Team Profit is one of the best free matched betting sites that gives access to a few bookmakers’ offers. The site offers comprehensive guides and a few tools and resources. But, after you’re done with the free offers, TeamProfit eventually recommends you sign up for Outplayed.

Team profit is a good free alternative if you’re just starting and want to dip your toes in the water only to try a few offers. But if you want to make money from matched betting that could make a difference, skip this bit; go ahead and sign up for a paid service instead to access all the offers from day one.

By doing this, you’ll avoid getting used to one service and then learning how to use another, which can be confusing and time-consuming. So from that perspective, Outplayed would be the better option with a more significant community of like-minded bettors to discuss strategies and share tips.

2. MoneySavingExpert Forum

MoneySavingExpert is a well-known website in the UK that offers tips on how to save money in different ways.

The MoneySavingExpert Forum is a great place to start if you’re looking for a free matched betting site, as it has an entire section dedicated to the topic. You’ll find many experienced matched bettors sharing their tips and advice on the forum, and it’s a great way to get started without spending any money.

3. Reddit

Reddit is another great place to start when looking for free matched betting sites, as many subreddits are dedicated to the topic.

r/MatchedBetting is a good place to start with 3k+ members and is full of helpful information. You can also find other useful subreddits that usually talk about match betting:

  • r/UKPersonalFinance (780k members)
  • r/beermoneyuk (77k members)

Just do a simple google search of “matched betting reddit” and you’ll find a lot more resources and subreddits to spend some time reading.

How to Find the Best Matched Betting Site For You?

When it comes to matched betting, finding the right site is essential. There are several factors to consider, such as the ease of use of the site, the range of markets offered and the bonuses on offer.

However, one of the most important factors is the odds. The best matched betting site will offer competitive odds on a wide range of markets, giving you the best chance of making a profit. In addition, they will also provide ongoing promotions and offers, which can further boost your profits.

With so much to consider, it can be difficult to know where to start. However, following a few simple tips, you can easily find the best matched betting site for your needs.

Below are some points I feel are important for a good match betting website. Let’s look at them one by one.

Detailed Step-by-step Instructions

If you’re new to matched betting, choosing a site that provides detailed step-by-step instructions is important. Look for a site that offers clear, step-by-step guidance on placing bets and taking advantage of promotions. A good matched betting service also offers video tutorials and other resources like calculators and profit trackers to help you along your matched betting journey.

Active Community and Forum

An active community is one of the most important things when choosing a matched betting site. A good community can provide valuable support and advice and be a great resource when you’re just starting.

Forums and an active Facebook group are great ways to get to know and discuss how others are navigating their way through the offers. You can also ask questions about how the website works or how a specific offer works.

Available Markets

You should ensure that the site offers a good selection of betting markets. The more markets you have to choose from, your chances of finding profitable opportunities are greater. This will give you more opportunities to place profitable bets.

For example, if you are only interested in betting on football, you will want to ensure that the site you choose offers markets for football matches. If you are interested in betting on various sports, you will want to make sure that the site offers markets on all of the sports you are interested in. The last thing you want is to sign up for a site only to find out that they do not offer markets for the events you were hoping to bet on.

Online Reviews

In addition, it’s always worth checking out online reviews of a site before committing to anything, as this can give you an idea of what others have experienced with the site and whether or not it’s a good fit for you.

Look for detailed and honest reviews, and pay attention to both the positive and negative aspects of the site. I usually look at Trustpilot and Google reviews.

Hopefully, after reading this guide, you won’t have to go away and do much research separately as I have curated the information here. Feel free to head over to the review pages for each site.

Great Customer Service

Finally, you’ll want to find a site with great service support for customers. After all, you’re likely to have questions or run into problems from time to time, and it’s always helpful to have someone on hand who can offer assistance.

Look for a site that offers 24/7 support via live chat or email, as this will ensure you’re never left feeling stranded.

With a little bit of research, you should be able to find a matched betting site that meets all of your needs.

So now you might ask, “Why use a matched betting site?” What are the benefits?

Why Pay for a Matched Betting Software/Service?

There are numerous benefits to using a matched betting site that gives you access to many useful matched betting software and resources.

  • Access to tools and information: By using a matched betting site, you can access the tools and information you need to take advantage of the free bets and bonuses bookies offer. For example, many sites offer odds matching software that can quickly find the best offers available, helping you maximise profits.
  • Take the guesswork out of finding profitable offers: Investing in a matched betting site takes the guesswork out of finding profitable offers. These sites help you find and take advantage of the best bets.
  • Time-saving: A good matched betting site can save you a lot of time by doing the legwork. This is especially helpful if you’re new to this concept of making money and don’t have the time to research offers yourself.
  • Get valuable tips and advice: You can also get valuable tips and advice from other matched bettors. This can be helpful if you’re just starting and looking for guidance.
  • They assume no prior sports betting experience: You can use matched betting sites to make money regardless of your experience level.

So you have a few good reasons to use a matched betting service.

Final Thoughts

Matched betting is a great way to make extra money, and many different sites can help you do it. A specialist matched betting site is a great way to take advantage of bookies’ free bets and bonuses in an organised and straightforward manner.

To summarise, paid matched betting sites like Outplayed (formerly Profit Accumulator) and OddsMonkey offer the best tools and resources for sports betting. Profit Squirrel is best for offering a lifetime deal and a dedicated expert. If you want to take advantage of Casino offers to make money off of bookies, Profit Maximiser is the recommended option.

For free alternatives, sites like Team Profit, MSE and Reddit are great options just to get you started. But eventually, to take full advantage, you should move to a specialist paid option.

Ultimately, it’s up to you to decide which site is best for you. Consider your needs and budget, and choose the site that best meets those needs. Whichever site you choose, make sure you take the time to do your research before signing up. I hope this guide has helped you in making that decision.

If you have any questions, feel free to leave a comment below. Thanks for reading!


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